Mimir helps put Japanese rural town on the map with VR

Tajimi Tourist Association contracts Mimir to do VR based city promotion

Tajimi is a city of a hundred thousand citizens in Gifu Prefecture, Japan, not far from Nagoya on the Pacific coast. The area is famous in Japan for its ceramics culture, with exquisite and sublime works in the so called Mino ware tradition. The tradition goes back to ancient times, and is a great tale of itself, but we find even more interest in the people behind it all - from the originators to the present day  craftsmen you find all around the city.

To tell this story, and bring the feeling of this place to a wider audience around the world, we will use VR to invite people to come and experience from the comfort of their homes. We want to inspire people by introducing them to a different world - one in which hand made goods have a special place. This may be particularly important in this age, where automation is rapidly driving humans out of the factories, and things are increasingly the product of a digital mind.

Kana, my wife, admiring an installation at the Tajimi Tile Museum.